This logo and identity system was created for Employment Research Corporation, an Ann Arbor-based economic and statistical analyses firm. The firm conducts economic loss analyses, provides expert witness testimony and human resource management consulting. Their logo and identity conveys simplicity and strength with a high-tech feel. The colors, chosen by president Malcolm S. Cohen, reflect the traditional values of the community - Go Blue! The identity system includes four logo variations, business cards, stationery, envelopes, a mailer, sales presentation and website. To find out more about Employment Research Corporation, please visit their website at
www.employmentresearch.com.