734-277-1340 · contact@jjhgraphicdesign.com

DEFINE your company

The importance of a good design

Think to when you’ve searched for a service you knew little about. During your search, you may have used the internet or phonebook. How many companies did you dismiss immediately because their websites did not look professional? How many entries have you disregarded because their advertisements looked amateur or were hard to read?

Your company identity has just a few seconds to impress prospects with your brand, and its design is priceless. Your logo is a reflection of your business that sets your company apart and makes a distinct impression on your customers.

One of the driving forces behind market leadership is how people perceive your company. If your business has a strong, simple and credible logo design, customers will be attracted to your company and will pick you as their chosen provider. It is not the cost of your goods or the attributes of your company that first attract customers. It is your look.

How a good designer makes a difference

The creation of your company's visual identity, one of its most powerful tools, should be regarded as an investment in your future. Often businesses make the mistake of finding someone to create a logo for cheap or even free. But having a computer and software does not make an individual an identity designer. A professional designer provides much more than just a logo.

JJH Graphic Design will research your company, your market, your competitors and you, to create the best visual representation of your business. A consistent branding message is created by carrying that identity into dozens of items including business cards and stationery, websites, marketing presentations, advertisements, packaging, signs and more. I also work closely with local vendors such as manufacturers, paper suppliers and printers to create the best and most cost-effective final product.

Please contact me today for a complimentary consultation to identify your business’ needs and create a solution to help your business succeed.

THE PROCESS

Step One
Understanding your company. Researching your market, competitors, services and goals is essential to identifying your business needs.
Step Two
Creating a plan. In a one-on-one discussion, I will ask you about your needs and recruit your ideas about how you would like to present your company. I will then draw up a plan for the materials you need and an estimate of the cost of those materials.
Step Three
Idea Phase. Once we start working, I will spend time researching and sketching ideas. Those ideas will be translated into a number of options I will present and discuss with you. Any changes will be made before we proceed.
Step Four
Implementation. Once we are both happy with the design, we will incorporate it into all the materials of the project, creating a cohesive theme throughout the products.
Step Five
The final product. This phase is the printing, publishing or manufacturing of your products. It includes getting quotes from printers, servers and vendors and supervising the process.